The leading crypto wallet developer Blockchain, former Blockchain.info, expresses intentions to assist blockchain companies in distributing tokens among potential users. The company believes that airdrops can support not only individual users but the ecosystem at all.
As the white paper reads, Blockchain team points out that users, especially beginners in trading, have to buy coins for the first time, but they may need funds for that or even wait for green light from the local authorities.
In this situation, airdrops seem to be a good solution, which "provide a free and transparent way for anyone with an internet connection and a computing device to obtain crypto assets at no cost."
It is worth mentioning that airdrops can cover millions of people worldwide, promoting crypto expansion and wider access to financial services, as the company representative stated.
With membership in this project, the companies will reportedly become able to allocate tokens to the biggest number of users in the target community. In particular, airdrops are believed to be strong enough "to decentralize networks without the investment risks inherent in ICOs and the complexity inherent in mining."
The company noted:
"Failure to ensure broad distribution would defeat the purpose of the airdrop."
Thus, they studied the experience of the previous airdrops, reworked the process eliminating all ineffective elements along with adding innovations. Blockchain is said to consider now companies that may take part in the project.