Tinder owner sues Google Play over removal threat

Posted 10 May, 2022

Match Group accused Google of "anti-competitive tactics" due to the 30% transaction fee. The company insists that it has become a hostage to Google Play. In response, the corporation called the lawsuit mercenary.

Match Group, the owner of dating apps Tinder, Match, and OkCupid, is suing Google after refusing to pay a 30% fee on Google Play transactions and trying to prevent apps from being removed from the store, the agency says. Reuters and the TechCrunch portal.

The lawsuit was filed in California, Google is accused of violating antitrust laws. Match Group claims that Google used to welcome alternative payment methods for services, but after “monopolizing” the market for app distribution, the corporation took steps to ban other payment channels, seeking to receive a share of almost every transaction in applications.

“Ten years ago Match Group partnered with Google. Now we are his hostages. Google lured app developers to its platform by assuring that we can offer users the choice of the desired payment method for services, ”the Match Group insists.

Google has warned it will remove apps that bypass its own payment systems by June 1, TechCrunch writes.

Match Group chief executive Shar Dubey said the lawsuit was a "last resort" after attempts to remove the conflict with Google, but this was prevented by "perseverance and threats" from representatives of the corporation. She added that Google controls the distribution of applications on Android devices and "pretends that developers can successfully work with Android users" in a way other than Google Play.

Google insists that the current payment system helps deter fraud, and charging for their services is a common practice for any business. A spokesman for the corporation, in a commentary to TechCrunch, called the Match Group lawsuit a "self-serving campaign" whose goal is not to pay a fair share of transactions. According to him, if the company does not intend to comply with the requirements of Google Play, the platform allows you to distribute applications through other application stores or download them directly through the site.


Match Group is part of the Coalition for App Fairness, which claims Apple and Google are dominating the smartphone software market, pointing out that their policies negatively impact developers. Among the members of the association are Epic Games, Spotify, and Tile.

Criticism from app developers led last March to Google announcing a fee cut from 30% to 15% for the first $1 million an app earns through the Google Play billing system. The corporation assured that the measure will affect 99% of developers on the platform.

“We believe this is a fair approach that aligns with Google’s broader mission to help all developers succeed,” Samir Samat, vice president of Android and Google Play, said at the time.


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